Tour Busk
A Digital Tour-Booking Agent
Tour Busk is an app for the DIY musician to book a tour and make a name for themselves. Coming from the word touring and busking, this app will allow bands and musicians to check out venues and plan their next gig without the hassle of a booking agent.
ROLES
branding
interaction design
user testing
The branding system was inspired by an approachable slab serif, a bit western and reminiscent of the warmth of a flannel shirt. Both of the logo marks include calls to bus routes as the descender of the “T” leads your eye into your next destination.
With an audience like musicians, it was necessary to be playful and not make the system seem very corporate or “branded.”
We wanted to include a playful way for users to interact with potential locations. A circular view that mimics the view through a pair of binoculars brought a simplified way of viewing locations to limit a bottleneck of information.
